Group hopes to draw attention, help companies succeed
Stallings businesses feel like nobody knows who they are or what they do.
That was the general consensus at the first meeting of the Stallings Business Association Oct. 24. Representatives from 15 companies expressed their concerns and heard from the Union County Chamber of Commerce, as well as association founder Doug Hutton.
“As you look around, there are a lot of local businesses that don’t get attention,” Hutton said. “The single biggest issue is awareness, getting the local community to know who they are and what they do. Marketing expenditures aren’t in the budget for some of these groups. It’s not something they think about on a day-to-day basis.”
After seeing a similar project take off in neighboring Indian Trail, Hutton said he wanted to try the same in Stallings. The project faces some unique challenges however, in that it will be one of the town’s first community groups.
“Stallings doesn’t really have a community group geared toward something specific,” Hutton said. “We don’t have a Lions Club, there’s no Rotary. We’re still learning as we
What some businesses learned at the first meeting is that the connections they lacked were often right down the street. Hutton said he hopes to build a business community in town, addressing concerns and helping companies, especially smaller ones, navigate the current economic waters by working with each other. Of the more than 40 companies in Stallings, Hutton said he’s heard from 25 of them, expressing interest in the idea.
The project goes hand in hand with the “Discover Stallings” website, launched earlier this year. Local businesses are listed on the website, under their specific categories, ranging from restaurants to shopping.
“I think folks want to get together on a voluntary basis,” Hutton said, adding the association would have no membership fees required. “We don’t want to become another chamber of commerce. We just see this as a voluntary group getting together.”